I use data and operations to build a business that lets me see the world.
I'm Wendel — a strategy & operations manager turned freelancer. After years running marketplace operations at one of the world's largest mobility platforms, I'm building my own portfolio of products, content, and client work. The plan: work remotely, travel through Southeast Asia, and document everything I learn along the way.
This site is the hub for it all — my client work, my projects, and my journey. If you're a future client, start at Work. If you're here for the travel story, start at Journey.
What I do
Dashboards, SQL, Python, and process design for teams that want decisions, not spreadsheets. Ex-DiDi Brazil Strategy & Ops Manager.
I run Intentional Day, a project-management review site — I live inside these tools daily and set them up for teams end-to-end.
DJI Mini 4 Pro in the backpack. Footage and photos available for hostels, hotels, and Airbnbs — see Work.